EDIT: The latest viral marketing developments:
Why So Serious Perfect Getaway and Threatening Audio Message
St Swithuns Church with marriage and baptism certificates and Betty’s House of Pies
Original Article:
Head on over to www.thegothamtimes.com to read the newspaper articles that we posted about yesterday. You can also email the editor of the paper with a “letter”, letterstotheeditor@thegothamtimes.com.
Gotham Times Secrets
Clicking around on page 1 of the article reveals this little clickable secret left by The Joker:

This leads you to the HA HA Time, www.thehahahatimes.com, a mockery of the paper:

We are the Answer
The “We are the answer” (www.wearetheanswer.org) now shows a “Not authorised” page, the defacto Internet Explorer version… which I’m not sure I should see on Firefox. This hints that the page itself is manufactured, perhaps just saved as the index.
The website is now up! It seems to be some sort of neighborhood watch scheme where civilians can report crimes in their area. You can also find these choice quotes from Gotham politician Harvey Dent:
“Positive Feedback makes for a Positive City” - Harvey Dent
“Help us make Gotham a better, safer and stronger city by helping us to stomp out corruption” - Harvey Dent
And from the Letters of Support:
In a city where “business as usual” has meant continuing corruption and scandal, Harvey Dent is anything but usual. The assistant District Attorney is shining a light on a lot of dark corners and exposing corrupt cops and city officials. He’s making some enemies, but here at Action 3 News, we think he might be the best friend this city has had in many, many years.
–Wilson Corrigan, Spotlight on City Hall, Action 3 News.
I was born in this city in 1925 and I’ve seen her go through the dark days of World War II and the bright days of the civil rights movement and the crazy days of the sixties. But nothing seemed as bad as the last couple of years. Bless Harvey Dent. What we need is more people like him, instead of having to depend on a crazy man in a costume to do what the police aren’t doing.
–T. Johnson, letter to The Gotham Times
——————————————————-
Dear Mr. Dent,
After all the things that have been happening, and especially the Fear Toxin attack, I applied for a transfer with my company. I felt that, despite the roots I have here—I grew up here and my parents live here—Gotham was not a place where my wife and I could raise our soon to be born son. I hated to move away. If people like me move away, soon all that would be left would be the poor and the desperate. I withdrew that request for transfer today. You make me feel hope for this city. Your work gives me the courage to stay and fight for the city I love.
–Perry Lichtman

Other Viral Sites
Some new viral marketing sites have also popped up, the first is one for Gotham’s National Bank found at www.gothamnationalbank.com.




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Comments 17 Responses to “Gotham Times Out Now (and other viral sites)”
This is the best marketing campaign ever. ’nuff said.
Hey, if you call the Gotham Times subscription number at the top, there’s a short, but utterly meaningless message about it being out of circulation. So yeah. Just an FYI for ya…
The City Hall website is being constructed.
gothamcityhall.com
Fantastico!! :O
Wow…
I love the Gotham Times..
I also wonder what if I report Rene Montoya for suspicious behavior? :p
Anybody notice the personal ad correction from the hahahatimes? Enlarge the 3/2 page from above, lower right corner… I got this response from the email address (humanresources@whysoserious.com):
See you found my little message. So, do you think you have what it takes to be a part of my circle of friends? Are you a backstabbing, self-promoting, ambitious clown who will do anything to prove yourself to me? If so, the first step of your application process awaits…if you know where to look.
Is this news to anyone, or am I real behind in this campaign? Either way - awesome!
I found more clues at this website : whysoserious.com
sound like a hunt.
the why so serious clues are from the last mission. its old and can be disreguarded
If you report someone at We are The Answer, and leave your phone number, someone will call you. They’ll threaten you and tell you no one likes a squeeler.
Holy crap. i recieved a call from the gotham police! they left a message like they knew i had submitted info to wearetheanswer. He said to be wary of these people were mystified with. he said if i want to see whats realy going on to look at dicument oc6551 and that i would know where to look!
Its like they are trying to do NIN’s Year Zero, but not as well.
http://www.gothamgirlguides.com has been parked by godaddy (see their ad on page 3 of the hahatimes)
This is the same company that did the Year Zero campaign.
Someones probably found it, but theres a website for the Gotham city victims advocate program. heres the link http://www.gvafoundation.org/
On http://www.gothamcityrail.com it says that they are affiliated with Gotham Cab.
You can go to gothamcab.com and there is a phone number that you can call that allows you to leave a message.
But right before that it says that Administrators should enter their PIN #’s…
Anyone find a PIN number?
has anyone called the number at http://www.gvafoundation.org/ yet?
all i got was a long answering machine message.
anyone know anything about it?
Executives at Warner Bros. studios are re-releasing The Dark Knight next year in a bid to win the Batman movie an Academy Award.
Read more, view the Movie Trailer and comment on The Dark Knight at Walrus Films
http://www.walrusfilms.com/movies/the-dark-knight.html