Alternate Reality Branding have a page and three videos surmising 42 Entertainment’s 2008 activities, specifically the Dark Knight Why So Serious viral marketing campaign.

Highlights include over 10M unique participants across 75 different countries through ‘eventizing’ the web, for instance the use of cell phones ringing from within cakes in Bakery stores. All in all it kept The Dark Knight in the news and alive and well on the internet for over a year, leading up to the July ‘08 release.

Campaign Overview Video

Comic-con Event Video

Harvey Dent campaign video

Found via /Film and FSR

Leading up to the December 9th DVD and Blu-ray release of The Dark Knight, Warner Bros. have set up a couple of Dark Knight related games for us fans to play.

The first is “The Dark Knight Puzzle“,

Here’s my badge…

The second is from My Dark Knight, the page is entitled The Dark Knight Widget, which comes with lots of promotional niceties, such as Twitter backgrounds, downloads (wallpapers, screensavers) and a profile pic creator.

Including the “peelback” script after the break…
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Nick wrote in with this excellent piece of Fan art showing an (old) Oscar poster cleverly defaced by the Joker, created by joshmc at the Fan Art Exhibit.

Warner Brothers have launched a Dark Knight ‘For Your Consideration’ website as we approach the awards season. The site also features a free download of the Dark Knight screenplay and a list of upcoming screenings.

In other news, the mayor of Batman, a small town in Turkey, is looking to sue the film makers for using the name of their town without permission. Shouldn’t matter really, considering The Dark Knight is currently sitting at almost $997m worldwide, and about to step into the members only billion dollar club.

(Also, did you know, apparently The Dark Knight has broken some records! Maybe even the one for blu-ray sales!)

Csam Cram has been in touch to tell us of Comcast’s latest Dark Knight promotion, an online flash game featuring the Batpod and Joker trucks throwing explosives, entitled “Gotham City Street Chase”:

We reported that The Joker got to the front page of the Official Dark Knight website, wreaking havoc with his red paint, we forgot to mention that the poster downloads also got hit – whilst the main site has now returned to its former state, here are the posters as they once stood, graffiti’d by The Joker:

Contributing Source: IMPAwards

MSN have released a special Dark Knight website, similar to the Comcast and Verizon ones, with downloads, wallpapers, trailers and synopsis, nothing too fancy here though there are some lovely new Wallpapers to check out:

Thanks Israr!

The owners of the assorted Joker phones have received a new phone call, with a montage of mumbled sounds and clips with phrases such as “Is anybody there? Please help” and “Don’t do it, don’t do it”, together with the sounds of the Gotham PD in the background before ending with the Joker’s maniacal laugh.

Download audio of the call

Coinciding with this phone call, the latest episode of Gotham Tonight has been added to GCN, the episode is set to interview Harvey Dent, the “White Knight”, however half way through it cuts to news of The Joker’s bank robbery.

Celebrated journalist Mike Engel sits down with the “White Knight” of Gotham City – District Attorney Harvey Dent. Dent defends controversial crime-fighter Batman, and says they’ve “benefited the entire city.”

Dent takes calls from viewers on Jonathan Crane and fears of a new outbreak of Fear Toxin, and confronts a GPD police officer angry over Dent’s prosecution of corrupt cops. And Engel asks the questions everybody’s been talking about – is Harvey Dent dating Assistant District Attorney Rachel Dawes? The episode ends with the breaking news that the Gotham National Bank has been hit by robbers who made away with 68 million dollars from the vault.