The Joker’s Why So Serious viral marketing, where followers were recruited through “human resources” and a multitude of tricky puzzles and flash games were unveiled, requiring online team work and out of the box thinking to uncover video trailers, new posters and even free tickets to see the movie.
Why So Serious have updated their front page for the first time in what seems an age - it now covers the entire Viral marketing campaign complete with Joker checklist on tasks, a list of Gotham city web pages and assorted items that can all be clicked for part of the viral adventure. For example, bowling shoes, a personality quiz, the trailer clippings, letters from a ransom note, etc.
Three future tasks have yet to be ticked off:
12. Be good to my guests
13. Gather all my fans
14. Leave a big mark
Reports
Some of the viral links on WSS contain reports on the viral event, with date, a list of occurrences, the end result, pictures and the aftermath - providing a succinct review of how we’ve got this far:
Citizens for Batman
Where a page originally stood we now find a countdown, heading ominously towards July 8th. CFB have also been sending out their propaganda to lucky Gotham citizens,
Including the letter:
Citizens for Batman!
It’s time to go public. To really defend Batman, we have to show the world how big our movement is. So check out the goodies inside and show your pride in CFB!
And get ready for a MAJOR show of force July 8th. (check out citizensforbatman.org for the latest.
The Joker sent out another round of picture messages to the lucky holders of the prize phones,
To find the next sideshow, share these with your fellow goons. There’s no substitution for fun.
The pictures looked like this and were labelled 1A, 3B, etc. to form a larger grid:
In this grid there are 21 distinct shapes, each of which can be assigned a letter. From this pattern of 21 letters, a substitution cypher (as hinted in the text message) can be applied to reveal the message:
Color me impressed. Just use the second letter of the fourth word to the right of each circled five-letter word to find out where to go from here
This applies to the new Ha Ha Ha Times, revealing “Red Balloons” and hence:
This presents us with another flash game with the apparent aim of inflating and bursting balloons to get points. At a certain point of inflation the clown eyes turn blue - when they are all blue a ticket pops out which links to “Inept Lackeys“.
Hired goons are so unreliable these days. That’s why I only employ the ones that graduated from the top of their class at Clown College (and being opera-lovers didn’t hurt, either). But Maroni’s got his hands full with inept lackeys like little Stevie and Romeo, Romeo, wherefore art thou, Romeo? I’ll tell you where they are: sittin’ pretty with a smile on their face. They tried to reschedule their pick up service at Pasquale’s, but things didn’t go according to plan.
HAHAHAHA.
Pasquale’s has a telephone number for which the passcode is “Verdi” (83734).
Looks like the Joker is up to his mischief again. Bruce, a proud owner of a Joker phone, has just got a text from humanresources@whysoserious.com, reading:
Welcome to Short-Attention-Span-Theater: Lash Guilt Thru Unit (-un)”
The Gotham City Pizzeria updated when all pizzas were delivered to include a subtle “Ha Ha Ha” link via the HA in Gotham. This takes you to www.whysoserious.com/myhero/ - here a video plays. “I thought you were dead”. We have our first TwoFace video!
The Joker is texting his cohorts, Bruce has sent us in the content of his message:
I just got a text message on the Joker Phone that has a picture that says “Memorial“. With the text, Group 2: Share this piece where *any* clown can find it.
Others have reported similar messages with images:
Group 1 images
Some have suggested that Mexican Train is a type of Dominoes game.
Group 2 images
Group 3 images
All the first images relate to a type of Domino game.
All the second images are spelt with the same letters, as does the word “Commercial”
The fractions add up to 6/16
This all suggests: “Dominos Commerical on 16th June” - not sure what importance that holds.
EDIT: GCN has updated - full Gotham Tonight show will be available there on Monday, which is the 16th! Looks like that is the date to watch for.
The Joker has sent out this message to all the active cell phones:
OK clowns, are you ready for some laughs (y/n)? You put a smile on my face. Hope you’re not superstitious
Superstition relates to the day - Friday 13th June. We already know that’s when “Gotham Tonight” will premier, maybe The Joker has something in store for them?
Other Viral Updates
A new email from Harvey Dent:
It’s been an incredible last few weeks. Ever since the vicious smear campaign collapsed and Harvey Dent’s remarkable courage at the hostage crisis at Rossi’s Deli, our campaign has ridden a wave of support I have never seen in all my political life.
Our Headquarters reopened and thousands of volunteers show up here every day, every night, fighting for change. Fundraising has reached incredible heights, with over 100,000 Gotham citizens contributing their hard-earned money in support of Harvey Dent’s vow to take back Gotham.
We’ve expanded our reach, opening branches in neighborhoods that haven’t seen political campaigns take them seriously for decades. And we’ve harnessed the incredible grassroots support by sending volunteers to knock on doors throughout the city. Amazingly, we will achieve our two millionth door knock sometime in between now and Election Day.
Harvey Dent has committed himself to lead the charge to take back our city, face down the criminal and corrupt and restore hope for our future.
Now, we need your help. We need to get out the vote!. And we need you to vote yourself. If you can’t make it to the polls, go to http://www.gothamelectionboard.com and find out how you can vote online. Working together, we will take back Gotham!
Gotham City Rail Announces Satellite Tracking and Communications System
To better serve our customers, GCR has completed its transition to a satellite tracking and communications system (STCS). Using cutting edge ultra high frequency technology, STCS will give GCR the real-time ability to track exact positioning of all its trains. This will allow for more accurate scheduling and should increase GCR’s already impressive safety record.
For the first time, we have hope. Batman proves we can fight back against the sociopaths, thugs, and scum that have ruled Gotham for too long.
And now, City Hall wants to arrest Batman!
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